Friday 29 July 2011

Microsoft Buys 8 Search Engine Optimization Domain Names

Microsoft has purchased eight domain names related to search engine optimization (SEO). I am not quite sure about the reasoning behind this move by Microsoft...

...the owner of the Bing.com search engine. There could be a few reasons, the most logical being brand and trademark protection, as I do not suspect that Microsoft is going to go into the search engine optimization business anytime soon.

Microsoft purchased 49 domain names today, and eight of the domain names were related to "search engine optimization" for their Bing.com search engine:

searchengineoptimizationforbing.info
searchengineoptimizationforbing.net
searchengineoptimizationforbing.org
seoforbing.info
seoforbing.org
bingsearchengineoptimization.info
bingsearchengineoptimization.org
bingseo.info

What I find particularly interesting, though, is that there aren't any .COM domains on the list. All of these domain names are either .net, .org, or .info domain names. It does not appear that any of the .com domains are owned by Microsoft at this point.


When you go to any of these 8 domain names, they appear to resolve to a search result for the related keyword phrase on Bing.com.

What I find particular funny, as a sidenote to all of this, the seoforbing.com domain name appears to be pointed at Google right now:



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